‘Tis the Season for Giving

This holiday season, Coca-Cola is embracing the spirit of giving, urging everyone to engage in even the smallest acts of kindness—be it sharing a festive-themed Coke bottle with loved ones or even a stranger. Our heartfelt campaign‘Tis the Season for Giving, launched in partnership with Thrillist shines a light on the everyday elves who capture the true spirit of the holidays, making the lives of those around them brighter. From community volunteers, to neighborhood heroes, to frontline workers, we're telling the inspiring stories of those who embody the essence of giving year-round.